Lens News

Lensbaby Spark: This lens is ideal for young enthusiasts, students or beginner photographers who want to break out of traditional photography. The Spark is a fun, affordable way to capture selective focus images with your DSLR camera. It features a unique selective focus optic and a tilting lens body—allowing users to capture creative images in-camera that have a sweet spot of focus surrounded by blur. It is an all plastic (except for multi-coated glass doublet optic) 50mm selective focus lens with a f/5.6 fixed aperture made for use with for Canon and Nikon DSLRs. Spark is compatible with the rest of the optics in the Optic Swap System, and with all Lensbaby 37mm threaded accessory lenses. The suggested retail price is $89.95. 

Panasonic has announced the new Lumix G 42.5mm/F1.7 ASPH./POWER O.I.S. (Optical Image Stabilization) (equivalent: 85 mm) and the Lumix G Macro 30mm/ F2.8 ASPH. / MEGA O.I.S. (equivalent: 60mm) lenses. Both lenses are designed for Panasonic’s Micro Four Thirds camera systems.

Panasonic has just announced it’s coming out with an intriguing new technological function called “Post Focus” that lets you focus on a specific area in a photo after you’ve shot the image. The company also said that it’s developing two new lenses: a Leica DG 200-800mm and LUMIX G 25 mm/F1.7.

Panasonic announced today it will soon start offering an innovative new photographic function called “Post Focus” in some of its Lumix cameras. The feature allows photographers to capture multiple photos with multiple in-focus points through a single release of the shutter.

Panasonic just introduced the Lumix G9, a new flagship camera promising blazing speed, high image quality and a host of other powerful features.  The camera boasts a 20.3MP Live MOS sensor, with the capability of providing 80MP in-camera images in JPEG/Raw formats.

Pentax’s parent company, Ricoh Imaging, has been teasing that it would be announcing a new full frame digital SLR for several months now and today that phantom camera was finally unveiled. Ricoh just introduced the long awaited Pentax K-1, which is equipped with a 36.4-megapixel full frame CMOS sensor about the size of a piece of 35mm film.

One sure way to give your imagery greater impact is to harness the power of shooting photos with a unique perspective. This isn't difficult to do, it just requires looking at the world differently, and then capturing what you see.