Business Trends

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Maria Piscopo  |  Aug 16, 2017  |  0 comments

Starting in the business of fine art photography is not easy. More than anything, there will be a lot of peaks and valleys ahead. In this column, we look at how to navigate some of these issues, find clients, seek gallery representation, and market your work. Thanks to my contributing photographers: Larry Angier, Michael Garlington, Laurie Klein, RJ Muna, and Brooke Shaden.

Maria Piscopo  |  Jul 28, 2017  |  0 comments

Photographing wildlife in their natural habitat has always been both challenging and rewarding. Whether you develop a business selling the use of the images or leading workshop tours, this field requires a special combination of passion and patience. In this article, we look at how and where wildlife photos can be sold as well as prospects to pursue and pitfalls to avoid. Special thanks to our four contributors: Sean Crane; Barbara Fleming (Fleming Safari Company, LLC); Eric Horan (Lowcountry Photo Safaris); and Josh Patterson.

Maria Piscopo  |  May 31, 2017  |  0 comments

Although everyone loves travel photography, not everyone possesses the skills to turn that passion into a viable business. This month we spoke with six photographers working (and making money) in the travel photography business: Joe Becker, Todd Gustafson, Blaine Harrington, Jen Pollack Bianco, and David and Lina Stock.

Maria Piscopo  |  Mar 03, 2017  |  0 comments

While previously thought of as a niche, boudoir photography is now a thriving way for photographers to make a living. Usually a gift to a loved one or one’s self, boudoir photography consists of an intimate photo of a woman or man suggestively covered or even fully nude. Although the photographers I interviewed all have different businesses, they all have one thing in common: tremendous kindness and compassion. Thanks to the following photographers for sharing how they have made their businesses a success: Mariah Carle, Lynn Clark, Lindsay Rae D’Ottavio, Megan Drane, Kristi Elias, and Mistie Simone.

Maria Piscopo  |  Jan 10, 2017  |  0 comments

Who are the clients buying outdoor and nature photography? How do you find these clients and make money? What are some of the special challenges you may encounter? In Business Trends this month we will address these questions and more with working pros Andy Biggs, Nick Simonite, Christopher Wilson, and Steven Wohlwender.

Maria Piscopo  |  Nov 15, 2016  |  0 comments

This month we talk with seven photographers pursuing their passion for action, adventure, and sports and find out how they are getting the work: Aaron Belford, Tegan Keller (Tegan K. Studios LLC), Chayce Lanphear, Joe Morahan (Morahan Visuals, LLC), Elli Morris, Jayms Ramirez, and Robert Snow.

Maria Piscopo  |  Sep 16, 2016  |  0 comments

As a photo rep, I have always had great admiration for the portrait photographer. You are catching people at their worst (“I hate having my picture taken!”) and at their best (“Yes, this is really who I am!”). Whether it is a toddler, high school senior, or CEO, you are responsible to keep people calm, work fast, overcome technical and travel obstacles, and manage all the details of composition and lighting. In this column, we talk about all these issues as well as marketing your portrait photography business, the skills required for business success.

Maria Piscopo  |  Jul 05, 2016  |  0 comments

For this month’s column, we look at how to turn your love for wildlife photography into a serious business. I interviewed the husband-and-wife team of David and Jennifer Hemmings who have been particularly successful in the wildlife photography field.

Maria Piscopo  |  May 03, 2016  |  1 comments

Getting work as a travel photographer has never been easy. Today, factors of the economy and technology have added obstacles that require even more knowledge and planning. The five travel photographers we interviewed work with clients ranging from editorial to corporate and advertising.

Maria Piscopo  |  Mar 15, 2016  |  1 comments

R. J. Kern is the owner and photographer of Kern-Photo, a Minneapolis-based wedding photography business. He started the company eight years ago after spending five years with the National Geographic Society. His wedding photography locations range from backyards to destinations around the world. He also teaches photography workshops and has won many awards, including making the “50 Top US Wedding Photographers”.

Maria Piscopo  |  Feb 19, 2016  |  0 comments

It is true that documentary photography dates back to the Civil War but most photo history textbooks credit the era of the 1930s to the 1950s when photographers such as Robert Capa, Margaret Bourke-White, Dorothea Lange, Henri Cartier-Bresson, and Alfred Eisenstaedt raised the public awareness of photojournalism and became famous for their magazine and newspaper work.

Maria Piscopo  |  Jan 22, 2016  |  1 comments

There are many photography businesses today successfully using online and social media marketing tools and techniques to make sales. But converting followers or web visitors to actual clients is still more art than science. We interviewed a group of market-savvy photographers to learn their tips on how to best promote your photography on the web. Thanks to our contributors: Marguerite Beaty, Crea8fotos; Lukas Dryja, CEO and Co-Founder of Format.com; Brian McMillen, BKM Photography; and Ian L. Sitren, Second Focus.

Maria Piscopo  |  Dec 22, 2015  |  0 comments

In this column we look at some of the business aspects of fine art photography: getting established, finding clients, looking for gallery representation, marketing techniques, and finding your style and direction. Special thanks to this month’s contributing photographers: Sean Bagshaw (Outdoor Exposure Photography, LLC), David Bowman, John Granata (John Granata Fine Art), Robin Hill, and Cheyenne L Rouse.

Maria Piscopo  |  Nov 27, 2015  |  0 comments

Professional sports photography for the editorial market is an endangered species. Unfortunately, a lot of it has to do with editorial clients turning away from the professional photographer to sports enthusiasts who are willing to trade their photos for season tickets.

Maria Piscopo  |  Oct 30, 2015  |  0 comments

Michael Grecco is an award-winning, internationally renowned director and photographer of celebrity portraits, advertising and editorial commissions, private collections, and fine art. As one of the most respected visual storytellers in the world, his conceptual vision and signature dramatic lighting create distinctive images that are evocative, sophisticated, and comedic.

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