Lens News

Hasselblad just introduced an array of new additions to its medium format camera product line including the X1D II 50C camera, the XCD 3,5-4,5/35-75 zoom lens and Phocus Mobile 2 software. Hasselblad also revealed development details on the upcoming CFV II 50C digital back and 907X camera body.

Hands on with a Hasselblad X1D II 50C medium format mirrorless camera, Hasselblad 24mm f/4.8 HCD wideangle lens and the enigmatic Hasselblad XH Converter 0,8. Does this change our attitude toward converter lenses? Continue reading to find out.  

Nikon has officially launched the new 24.3MP Nikon Z5, an entry-level FX-format (full frame) mirrorless camera designed for photo enthusiast photographers and "emerging creators." Nikon also announced it has expanded its NIKKOR Z lens lineup with the addition of the new compact and versatile NIKKOR Z 24-50mm f/4-6.3 lens as well as two new Z TELECONVERTERS: TC-2.0X and TC-1.4X.

The title of the video below from Cinecom.net pretty much says it all: 5 Camera Lens Hacks under 4 minutes. The video is led by Cinecom.net’s Jordy Vandeput who explains the five DIY tips for your DSLR lens to create artistic and creative looks.

Nikon introduced the new 45.7MP Z 7 full frame mirrorless camera and a trio of Z-mount lenses today and Shutterbug was one of a handful of U.S. press outlets invited to cover the launch event in Tokyo, Japan. After the press conference, we got our hands on a pre-production Nikon Z 7 and Nikkor Z 24-70mm f/4 S lens and shot with it during a “touch and try” session offered to select journalists.

Shooting landscapes with a telephoto lens is a challenging yet rewarding experience. On the one hand, telephotos allow you to reimagine a landscape photograph by zeroing in on a few specific details to create an artistic composition. On the other hand, if you make a mistake in composing a scene with a long lens, it can ruin the image.

It's prime time again with photographer Julia Trotti! Following up on recent popular photography video where Trotti compared how portraits look when shot with 24mm vs 35mm vs 50mm vs 85mm vs 135mm prime lenses on a full frame camera, Trotti is back with a new comparison test where she shoots the same lenses but this time on a crop frame camera.