Ron Leach

A “great” photograph isn’t necessarily a beautiful photograph. In fact, some of history’s most compelling images have been those that made a statement about contemporary culture or motivated people to support a cause. These days, the power of photography to instigate social change is perhaps most evident in documentary images of public protests here and abroad.

It’s been quite some time since advancing technology finally took the teeth out of the old film-versus-digital debate, as most amateur and professional photographers have long-since switched to digital point-and-shoot and DSLR cameras. That said, there still are a few diehard silver halide devotees, and we’ve even seen some new films introduced in recent years.

As photographic technology and market trends continue to evolve at a rapid rate in our digital era, many of the latest advancements occur in the professional arena before filtering down to prosumer and amateur photographers. One such sector in a constant state of change is the photo printing and output market. InfoTrends, a leading worldwide market research and consulting firm for the digital industry, recently released an interesting study examining how these advancements influence customer preferences and create new revenue opportunities for photographers who recognize these shifts and adapt accordingly.

As you might suspect, the photographic industry has been greatly impacted by the horrible devastation of the earthquake and tsunami in Japan and the ongoing nuclear crisis. While we continue to pray for the injured and those who lost their lives, it’s not too soon to acknowledge the severe impact the March 11 disaster and it’s aftermath has had on many of the world’s leading camera and accessory companies.