Medium Format Camera News

Hasselblad has joined forces with Motorola to try bring some of the Swedish company’s legendary imaging knowledge to smartphone cameras. Called the Hasselblad True Zoom, the Hassy-branded Moto Mod device snaps onto Motorola Z smartphones using magnets and adds a 10x optical zoom and Raw image capability.

The Technical Image Press Association (TIPA) member magazines recently convened for their General Assembly to vote for the best photo and imaging products launched by the industry in the last 12 months. The voting took place during the General Assembly that was held in spring 2016 in San Francisco, California.

While most photographers in Rio de Janeiro now have their lenses trained on athletes at the Olympics, Joe Capra of Scientifantastic spent time there a year ago creating this ultra-HD timelapse of the city’s most iconic cityscapes. He used an extreme resolution PhaseOne IQ180 digital medium format camera system to shoot hundreds of 80-megapixel images.

We’ve shared some pretty incredible time-lapse videos, but this one shot by Joe Capra of Scientifantastic may just be the most detailed yet. In some circles Capra is know as a “time-lapse genius,” and this five-minute video gives you an idea why.

Hasselblad just took the wraps off what has the potential to be a groundbreaking new medium format camera: the 50-megapixel X1D. The Hasselblad X1D is being dubbed “the world’s first compact mirrorless digital medium format camera,” and from the looks of it, the X1D is certainly unique.

Hasselblad showed off its new H6D medium format camera at an exclusive media event in New York City today and Shutterbug was on hand to test out this hotly anticipated system. The H6D camera, which was officially announced last week, comes in two versions: the H6D-100c with a 100-megapixel CMOS sensor, and the H6D-50c with a 50MP CMOS sensor.

Phase One pushed its rustically modern A-series medium format camera system into the stratosphere yesterday with a new 100-megapixel model. Called the A-series IQ3 100MP, Phase One worked in collaboration with Alpa to create this new camera system.