Joe Farace

Joe Farace  |  May 19, 2015

Mobile is an adjective often used to describe photography made with smartphones but I can put a tiny Panasonic Lumix GM1 in my pocket and take a walk—mobilize, if you will—as easily as my iPhone and shoot some nice photos. Instead, let’s call it what it really is: Smartphone Photography.

Joe Farace  |  May 06, 2015

I’ve been writing about and playing with—emphasis on play—Lensbaby lenses since they were introduced in 2004 and ten years later they’re still coming up with new ideas. All their products, including the Medium Format 3G with "Marvin the Martian"-like antennae, have been interesting and the new Lensbaby Velvet 56 portrait lens not only looks like fun but appears to be the most practical Lensbaby product ever.

Joe Farace  |  May 01, 2015

The reality is you can make portraits using any lens but most photographers will tell you the ideal portrait lens has a focal length in the range of 85-135mm. The first dedicated portrait lens was the 150mm f/3.3 Petzval developed in 1840, which had a 30-degree angle of view and was considerably faster than lenses of the period. It was so legendary that Lomography recently produced a new version for Canon EF- and Nikon F-mount cameras that costs $599.

Joe Farace  |  Apr 03, 2015

The studio lighting genie is not going back into the bottle anytime soon and LED light sources are finding their place in more and more camera rooms. Clever and versatile lighting systems such as Rotolight’s new Anova V2 and their compact RL48-B battery-powered portable lights are part of the reason why.

Joe Farace  |  Mar 10, 2015
I’m very excited to kick off the new year with websites from four photographers whose photographs could not be more different from one another, yet each shows the power of photography as the universal language. Anyone who is interested in pursuing fine art photography as either a career or avocation will find that these websites represent a virtual master class and I hope that the photographs will inspire you, as they do me, to make 2015 a year in which we all focus our energies in creating more and better images.
Joe Farace  |  Feb 10, 2015

Instead of visions of sugarplums, it’s gadgets, gizmos, and software dancing through digital photographers’ heads during the holidays. Presented for your approval is a collection of fun and affordable tools to put a smile on your face and make imaging next year easier and more creative. You can use this column as a shopping list for your favorite photographer or grab a Sharpie and circle the goodies you want and leave it near where your spouse eats his or her Cap’n Crunch. It’s worked for me.

Joe Farace  |  Jan 27, 2015

Traditional flat reflectors do a good job of bouncing fill light when placed under a subject’s chin for portrait lighting but catchlights in their eyes can sometimes appear less than natural. Westcott’s Eyelighter Reflective Panel addresses the problem by providing an arc-shaped surface that matches the natural curvature of the human eye. Specifically designed for beauty and portrait photography, the Eyelighter reflects an arched light up toward your subject, producing not only flattering light but also a catchlight that follows the natural curve of the iris. Unlike three-piece, multi-reflector kits, this catchlight is seamless, without gaps.

Joe Farace  |  Jan 13, 2015

If there is any one technical aspect that has not changed in the transition from film to digital it’s been the pursuit of “perfect” exposure, which is ultimately dictated by the latitude of the capture medium. Latitude is the extent to which film or an imaging chip can be overexposed or underexposed and still produce an acceptable result.

Joe Farace  |  Jan 12, 2015

Thanksgiving is a uniquely American holiday when friends come together and share a meal and their feelings for one another. The World Wide Web is another way we can share images with others, no matter where they may be located on this vast planet. Over the years I have made some really great friends who I would never have met except for the Internet, which is its real power. Here are a few photographer friends I’ve met online through their excellent websites.

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