Barry Tanenbaum

On a Sunday morning not long ago I turned on the radio and by chance heard the legendary, Pulitzer Prize-winning photojournalist David Hume Kennerly say that his iPhone had made him a better photographer.
 

As he neared the end of the process of making prints for an exhibition of his large- and medium-format photography, Geoffrey Roberts was ready to spread the word about the upcoming event. “I was in the darkroom once or twice a week for eight or nine months leading up to the show,” he says, “and to promote it I took pictures in the darkroom and posted them to Flickr, Facebook, Instagram—basically everywhere.”

Boudoir is one of the fastest growing segments of the photography industry, but it’s not exactly a new thing for some pros. “We had been doing boudoir photography for a long time before that term became popular and the photography became a big thing,” Cherie Steinberg says. “We” is Steinberg and Hedley Jones, her husband and partner in CherieFoto and The Boudoir Café. Their main business “a long time before” was weddings, and many of their boudoir shoots featured engagement photographs or were sessions with brides whose weddings they’d photographed.

Unlike landscape, portrait, wildlife, or even sports photographers, the first shots taken these days by advertising photographers on the job are almost always instantly seen and judged—by the client, the client’s representative, an agency rep, or an art director. Pressure, anyone?