News

Nik Software (www.niksoftware.com) announces HDR Efex Pro, a completely new High Dynamic Range (HDR) imaging solution designed to help professional and amateur photographers quickly and easily achieve a full spectrum of HDR enhancements. HDR Efex Pro overcomes limitations in other software products with a revolutionary all-in-one approach and multiple tone mapping algorithms that enable realistic and artistic results to be created start-to-finish within a single tool. Introductory videos, free trial versions, and live online training can be found at www.niksoftware.com/hdrefexpro.

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Sigma Corporation of America (www.sigmaphoto.com) is pleased to announce that the company’s 85mm F1.4 EX DG HSM lens is now available for purchase in the United States for the MSRP of $1,400 and the estimated street price of $899.

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Spider Holster, a company specializing in unique holster-style carrying solutions for photographers, today announced its new Spider Holster Black Widow Camera Holster, which offers entry-level DSLR camera users comfort and security combined with quick-draw access. By moving the camera to the photographer’s hip, the Holster concept eliminates neck, shoulder and back strain as well as the discomfort caused by a cameras dangling from traditional straps. Ideal for shooters wanting to keep their hands free at all times while ensuring their camera is ready for action, the lightweight Black Widow is a comfortable and secure fast-access carrying solution.

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Zenfolio Inc. (www.zenfolio.com) announced a first-of-its-kind partnership with ShootDotEdit (www.shootdotedit.com), the leading digital media post production service, to provide photographers with an integrated workflow to go from shooting straight to selling. This integration is second in a series of value enhancing partnerships for Zenfolio and will allow professional photographers to eliminate time consuming steps in their workflow.

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Tenba announced that it has expanded its urban-inspired Messenger collection to include a new Mini Photo/Laptop Bag and Small Camera Bag. These new bags incorporate the soft, body-hugging and retro-discreet styling of the company’s courier-style messenger bags, but in compact sizes for smaller camera systems.

The Tenba Messenger Mini Photo/Laptop Bag and Small Camera Bag are constructed of military-grade, 1000 denier nylon: the most time-tested, durable, weather-resistant textile in the outdoor industry. Each model offers a variety of pockets and other storage spaces to keep digital camera equipment and accessories organized and protected. Space is thoughtfully and efficiently laid out for cables and card readers, mobile hard drives, chargers and much more.

The Mini Photo/Laptop bag fulfills the hundreds of requests that Tenba has received for a smaller Messenger bag with a padded sleeve for compact digital devices like the Apple® iPad or 13-inch Macbook, or other similarly sized netbooks and laptops. It also features adjustable dividers in the main section to protect a small camera system comprising a DSLR body with 2 to 3 lenses, flash and accessories. The dividers can be removed to turn the Mini Messenger from a camera bag into a traditional courier-style bag for everyday use. The Small Messenger Camera Bag fits a comparably sized camera system – DSLR with 2-3 lenses, flash and accessories – but was designed for photographers who do not want to carry their iPad, laptop or other digital devices.

The new Messenger Mini Photo/Laptop Bag and Small Camera Bag are available now at suggested retail prices of $84.95 and $114.95 respectively. Both bags come in black, olive and burnt orange, and the Mini Photo/Laptop Bag is available in four additional colors: blue, chocolate, platinum and plum.

To see a full video demonstration of Tenba products visit: www.tenbatv.com or visit www.tenba.com for more information.

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onOne Software, Inc. announced Perfect Photo Suite 5.5 for Adobe Photoshop and Adobe Photoshop Lightroom. Tackling specific problems within a photographer's preferred workflow, the Perfect Photo Suite 5.5 offers simple yet powerful solutions for color correction, image resizing, masking, professional photographic effects, and now layers for Photoshop Lightroom and Apple Aperture, in one affordable package. With support for Photoshop CS5, CS4, CS3 and CS2, the Perfect Photo Suite 5.5 includes FocalPoint 2, PhotoTune 3, PhotoFrame 4.6, PhotoTools 2.6, MaskPro 4.1, Perfect Resize 7 (the next generation of Genuine Fractals) and the completely new Perfect Layers.

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X-Rite Photo Marketing announced a new Camera Calibration Promotion. Available until December 31, 2010, customers who purchase a new X-Rite i1Display 2, i1Display LT or ColorMunki Photo from any authorized dealer in the US or Canada and register their product at www.xritephoto.com will receive a free pocket-sized mini ColorChecker Classic (a $62 value) by mail along with a link to download the latest version of the ColorChecker Camera Profiling Software.

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